Reinforcing what we’ve previously heard, a new report states that free-to-play games are coming to the Xbox 360.
Develop says multiple sources have indicated Microsoft is talking with developers about bringing F2P titles to its home console. Xbox Live will add a microtransaction service that would allow in-game items to be bought “on the fly.” That likely means items could be accessed immediately without having to restart the game, a process that would otherwise severely inhibit such games from catching on.
Free-to-play games traditionally rely on microtransactions (and sometimes advertisements) to support themselves. Anyone is able to play the game for free, but players are encouraged (but usually not forced) to make purchases of things like additional levels, cosmetic items, new weapons, etc.